I hear this on almost every call with a hiring manager.
"Does the person know HubSpot? Monday? Asana? ClickUp? Salesforce? What about Notion?"
Or insert any other software, for any other industry.
And I watch companies pass on exceptional candidates because they haven't used one specific piece of software.
(I think it's silly, but I also think taxes are theft…and I'm not changing that)
A candidate has 10 years of admin experience. Managed thousands of contacts in HubSpot. Built automations. Run complex workflows. But they haven't specifically logged into Pipedrive before.
Dealbreaker.
Next.
Here's what I want you to know as a candidate:
This happens to you. Constantly. And you probably don't even realize it. You get filtered out by a hiring manager who's confusing tool familiarity with actual competence.
These tools are programs with buttons. You can learn Pipedrive in a day. HubSpot in two. Notion in an afternoon.
But get this:
You're probably making it worse.
Because your resume lists tools instead of results. "Proficient in Asana, Monday, ClickUp, Notion, Trello, Jira, Basecamp" — congratulations, you can click buttons in 7 different colors.
And if you're missing the 8th button color?
You're DQ'd.
You literally cannot win this battle.
So, what do you do?
I show you inside Chapter 2 of my book, 10,000 Interviews.
It shows you why most resumes are full of lists instead of what they need to have — and a dead simple formula for fixing it that takes about 15 minutes.
Price goes up at EOM, you have 9 days remaining to get it at the cheapest price it'll ever be…